Making Connections.
Delivering Results.
Helping companies grow and thrive, with brand integration, breakthrough products and digital media.
Who We Are
Companies partner with us for our judgment, industry expertise and meticulous attention to detail. Doing great work goes far beyond numbers and aesthetics—it's about intention, clarity, and impact.
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When we collaborate, we bring proven methods, fresh perspectives, and better ways at tackling challenges. From ideation to measurement, we share not just what works, but how to think critically and see connections that will make a difference.
Ultimately, everything we do is in pursuit of coherence—a clear, aligned path forward.
We Care Deeply About Brand, Product and Media
We spend our time in the intersection of brand, product, digital marketing and media. The value we bring is grounded in thousand of hours refining our craft—paying attention to the small details, recognizing patterns, reaching across teams to close gaps and continuously finding opportunities for greater efficiency and performance.
We are multi-disciplinary operators that let us take a broader view of trends and best practices, providing thoughtful perspectives to keep your brand and product relevant and resilient over the long-term.
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Product &
Transformation
Product development and planning
Ideation and prototyping
Testing and validation
Adjacent product innovation
Business transformation
Brand
Brand audit
​Customer insights and market research​
Customer journey mapping​
Positioning and messaging development
Integration with GTM and media plans; creative campaigns, product roadmap, design and functionalities; mobile app and website design
Audit, planning and campaign management:
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Search Engine Marketing (SEM)
Social media advertising (Paid social)
Display advertising
Influencer marketing
Test design
Conversion rate optimization
Creative optimization
Performance analytics
Custom reporting
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Media
Team
Meet our principals...
Stacy Ying founded Sea Ideas in 2006. With over twenty years of experience in media and marketing, Stacy began her career in traditional advertising and direct response. As the media landscape evolved, she pivoted to digital marketing, gaining experience in Google Ads and Analytics, Meta, LinkedIn, Pinterest, Snapchat, and TikTok. Her deep platform knowledge, combined with hands-on execution, makes her highly adaptable and relevant in today's digital media landscape. Stacy’s media expertise spans B2B, B2C, and eCommerce, giving her versatility and a unique perspective in addressing diverse sector nuances. Through Sea Ideas, Stacy manages media for clients across a wide spectrum of industries, including home and business security, fitness, telco, education, healthcare, communications, business intelligence and consumer goods.
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Early in her career, Stacy held media planning and leadership roles at top-tier agencies such as Ogilvy & Mather, Wunderman, and Digitas, where she supported a wide range of global and well-known brands, including AT&T, American Century Investments, Bvlgari, Charles Schwab, Chevron, Mattel, Pepperidge Farm, Peet’s Coffee & Tea, and Sony.
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Eric Ying brings a diverse background in product and integrated marketing, with a unique ability to bridge strategic planning, customer insights, and product development. Eric began his career in direct response marketing, where he gained skills in multi-channel GTM, growth and CRM programs at a national and global scale for major brands such as AT&T, American Express, Citibank, General Motors, InterContinental Hotels, Merck, Novell, Sears, Verisign and Yahoo!. His work emphasized data-driven decision-making, testing and customer-centric strategies—principles that continue to guide his approach today. As digital platforms evolve with new technology being introduced, Eric is a champion for brand consistency and cohesive user experiences, helping organizations look at every touch point as having a compounding effect on the brand.
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Eric is also an AOL alum, where he held roles in product development, corporate strategy, and marketing. During his tenure, he gained experience in product innovation, business transformation, and organization pivots. It was here that he developed an affinity for start-ups and began exploring how technology could be leveraged to solve real-world business challenges and consumer evolving needs. Since AOL, Eric has continued to work at the intersection of marketing, product, and user experience—thriving especially in product-led technology environments where he can build, iterate and scale. His holistic perspective allows him to unify brand vision with operational clarity in early-stage, high-growth, or transitional scenarios.
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